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References for Marketing:
The following sections contains some valuable references including "Clear Vision" presentations slides used in different training sessions:
Power Point Slides
/Documents/Analyzing consumer market.pdf
/Documents/Communication and consumer behavior.pdf
/Documents/Consumer decision making.pdf
/Documents/Consumer influence and diffusion of innovation.pdf
/Documents/Consumer learning.pdf
/Documents/Consumer Perception.pdf
/Documents/Creating brand equity.pdf
/Documents/Creating Customer Value.pdf
/Documents/Developing Marketing strategies and plans.pdf
/Documents/Identifying market segments and targets.pdf
/Documents/Introduction to Marketing.pdf
/Documents/Managing mass communication.pdf
/Documents/Managing retailing, wholesaling, and logistics.pdf
/Documents/Setting product strategy.pdf
Other References
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